Fits Fashion, Flair Group's apparel manufacturing and lifestyle arm, has signed two new wholesale buyers in the past quarter — one based in the EU and one serving the Middle Eastern retail market.
What changed
The two new programs cover knit and woven apparel across Fits Fashion's existing capacity, with first shipments scheduled for Q3 2026. Combined volumes represent a meaningful step up for the division's wholesale book.
"These buyers came in through partner referrals after a year of consistent on-time delivery — that's the part of our reputation we work hardest on." — Nadia Rahman, Head, Fits Fashion
What's next
The division is reviewing additional capacity to absorb peak-season orders without compromising lead times on existing programs. A capacity update is expected by mid-year.
For wholesale and B2B inquiries, reach out to the Fits Fashion team.